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Am I a Footballer?
I love football. Soccer, not American
football.
I don't know much about the rules, but I can
kick a ball hard and that's what's important.
Right?
Every week I play a game with my mates on
that spare bit of ground at the back of my
house. It's so much fun. Then after the
game, we go down to the local pub and try to
replenish our fluids lost by all the
sweating the game made us do.
I'm dedicated. I go out with the lads once a
week to train for an hour. That's fun too,
and also necessary to keep my tummy down!
From Monday to Friday I work.
Question: Am I a footballer?
Did you answer, "No"?
The majority of you reading this will
possibly say to yourself, "Of course he's
not!" and you wouldn't be wrong in thinking
that way. It's clear I'm not a footballer, I
don't even know the rules, even though I can
kick a ball and I don't spend enough time in
training to better my game. At best you can
say is that football to me is a pastime.
Nothing wrong with that, until I start to
try and mix with the real footballers of the
world and think that I should be treated
like such, with high paying salaries and all
the fame that these athletes have.
What would the world think of me if I
complained because those famous players were
contracted instead of me. I don't think we
need to answer that question.
Unfortunately, in the music world, a lot of
the time, it's exactly this that happens.
Playing a guitar reasonably well just isn't
enough. There are so many "musicians" who
know nothing, or very little, of the 'rules'
of the game they are playing, not wanting to
treat their music career with the attention
that it needs to be successful, that want
and try to mingle with the big boys, and
then complain because they are left at the
bottom of the pile when it comes to fame and
fortune.
I don't want to appear a hard ass, but the
fact is, to be successful in any circle, you
need to know about your business. There are
two distinct parts in the music world, the 'art'
side and the 'business' side. In terms of
art, you may be extremely talented, but to
succeed in business (if that is what you
want to do) you need to know them both.
So the next time you are trying to work out
why your career has ground to a halt, ask
yourself, "Am I a Footballer?".
Success
Steve Allen
Steve Allen is consultant and music producer.
Author of "Marketing Your Music – Success
Strategies", "Personal Management in the
Music Industry" and "Street Teams – Expand
your Fan Base"
http://www.marketingyourmusic.net
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